An Icon of Sweet, Luminous Luxury Baccarat Rouge 540 by Maison Francis Kurkdjian is an Oriental Floral fragrance that has become a modern classic, admired by both men and women for its radiant, sophisticated character. Launched in 2015 and composed by Francis Kurkdjian, this scent is celebrated for its balance of sweetness, warmth, and airy elegance. The fragrance opens with the delicate richness of saffron and jasmine, setting a luminous and inviting tone. The heart features amberwood, ambergris, and hedione, creating a smooth blend of warmth and subtle marine freshness. The base of fir resin, cedar, sugar, ambroxan, and oakmoss provides depth, with a gentle woody sweetness that lingers beautifully on the skin. Renowned for its impressive longevity and projection, Baccarat Rouge 540 is often described as a universally flattering fragrance that leaves an unmistakable trail of luxury. While many consider it well worth the investment, its bold signature has sparked mixed reactions, with some experiencing nose blindness over time or finding its sweetness polarizing. For those seeking a fragrance that embodies modern opulence and leaves a lasting impression, Baccarat Rouge 540 remains an iconic choice.